::: a design studio :::
::: a design studio :::
A “manly” holiday card from the first network for men. The card consisted of a meat-shaped note pad shrink- wrapped in a styrofoam tray. The concept behind the card was to portray the attitude of the channel as well as send a holiday message. Therefore, the card played-off the humorous stereotype of men as last-minute, bad gift givers, as well as avid carnivores. The message on the card reads, “May your holidays be filled with meat.”.
