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Spike’d Holiday / <SPIKE TV>

The message on the card reads: “May your Holidays be filled with meat.” A manly holiday card from the first network for men. The card consisted of a meat-shaped note pad shrink-wrapped in a styrofoam tray. The concept behind the card was to portray the attitude of the channel as well as send a holiday message. Therefore, the card played-off the humorous stereotype of men as last-minute, bad gift givers, as well as avid carnivores. 

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